Biscuits - Global Industry Guide

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M2 PRESSWIRE-April 16, Biscuits - Global Industry Guide

(C)1994-2009 M2 COMMUNICATIONS LTD adds new report: Biscuits - Global Industry Guide

This Biscuits: Global Industry Guide is an essential resource for top-level data and analysis covering the Biscuits industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.

Scope of the Report

* Contains an executive summary and data on value, volume and segmentation

* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).

* Includes a five-year forecast of the industry


The global biscuits market grew by 2.9% in 2008 to reach a value of $31.5 billion.

In 2013, the global biscuits market is forecast to have a value of $36.3 billion, an increase of 15.1% since 2008.

The global biscuits market grew by 3.3% in 2008 to reach a volume of 7.5 million tons.

In 2013, the global biscuits market is forecast to have a volume of 8.8 million tons, an increase of 17.2% since 2008.

The sale of chocolate cookies generates 18.2% of the market's revenues.

The biscuits market in Europe forms a 39.2% share of the global market's value.

The global biscuits market is considerably fragmented with the largest competitor: Groupe Danone accounting for 6.4% of the market's revenues.

Supermarkets / hypermarkets form the most important distribution channel of the global biscuits market with 56% of the market's value being distributed via this channel.

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The cookies (sweet biscuits) market consists of American cookies, assortment cookies, butter-based cookies, chocolate cookies, cream-filled cookies, plain cookies, wafer cookies, artisanal cookies, in-store bakery cookies and egg-based cookies. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2007 annual average exchange rates.